Why Broadway Is Working to Attract More International Visitors Gotham Rex 6 years ago Why Broadway Is Working to Attract More International Visitors A new initiative from The Broadway League pushes for theatregoers across the globe to plan a trip to Broadway. Share: ‘This Is Broadway’ Campaign Aims to Attract Wary TheatergoersDateAugust 26, 2021In relation toAdvertising and MarketingGrosses Analysis: Come From Away Has Secured Its Spot as a Broadway MainstayDateSeptember 11, 2017In relation toPlaybillMetropolitan Opera broadcasts free performance in Times Square to attract new fansDateSeptember 28, 2022In relation toArts & Entertainment,Times Square,Manhattan,New York City,live music,lincoln center,metropolitan opera,music,broadway