He created many memorable commercials, including one featuring a monk who works miracles with a Xerox copier. His most notable slogan helped save lives. Source: New York Times
Posts published in “Advertising and Marketing”
Tony Isidore, Galvanizing Adman, Is Dead at 89
By Gotham Rex on November 3, 2022
With arresting ad campaigns, he helped promote the New York Urban Coalition (“Give a Damn”) and the re-election of Mayor John V. Lindsay (“I Made Mistakes”). Source: New York Times
Barbara Kruger: A Way With Words
By Gotham Rex on July 14, 2022
She created some of the most memorable works of her era. Now the activist-artist is back with two immersive shows, at MoMA and David Zwirner Gallery. Source: New York Times
Jeffrey Escoffier, Health Official and Scholar of Gay Theory, Dies at 79
By Gotham Rex on June 25, 2022
He wrote extensively on gay identity and history, but New Yorkers knew a different side of his work: his campaigns on H.I.V. and other health issues. Source: New York Times
Online Sports Betting’s N.Y. Debut: $2.4 Billion in Wagers in 5 Weeks
By Gotham Rex on February 22, 2022
Since the state legalized online gambling in January, bets have poured in, bringing revenue to tax coffers but worrying addiction specialists. Source: New York Times
Anti-Vaccination Ad Mysteriously Appears at N.Y.C. Bus Stop
By Gotham Rex on December 2, 2021
City officials said the ad, which contained false information and was seen at a bus stop in Brooklyn, had not been authorized. It was later removed. Source: New York Times
Steven Mark Klein, Fashion Archivist and Gadfly, Dies at 70
By Gotham Rex on November 13, 2021
His collection of fashion ephemera now fills a museum, but he also chastised the industry, all while making a name as a brand adviser to hotels and restaurants. Source: New York Times
Byron Lewis, the Original Black Media Mogul
By Gotham Rex on October 23, 2021
Byron Lewis knew there was an untapped market for Black storytelling. But it took years for the rest of the country to believe him. Source: New York Times
‘This Is Broadway’ Campaign Aims to Attract Wary Theatergoers
By Gotham Rex on August 26, 2021
The trade association representing theater owners and producers gets an assist from Oprah Winfrey as it seeks to drive ticket sales beyond the buzzy September reopenings. Source: New York Times
Is Remington’s $33 Million Offer Enough to End Sandy Hook Massacre Case?
By Gotham Rex on July 29, 2021
Lawyers for families of those killed in the mass shooting say they are moving “full-steam ahead” after the company did not allow for full access to its internal documents. Source: New York Times
Barbara Stone, Modeling Agent to American Beauties, Dies at 87
By Gotham Rex on May 14, 2021
At Stewart Models in the 1960s and ’70s, she specialized in fresh-faced American blondes and played a key role in the careers of Cheryl Tiegs and Cybill Shepherd. Source: New York Times
Carl Spielvogel, a Longtime Power in Advertising, Dies at 92
By Gotham Rex on April 21, 2021
A former newspaper columnist, he climbed the ladder at one big firm, founded his own, then rose again through mergers to the top of a global agency. Source: New York Times
Judy Wald, Headhunter in the ‘Mad Men’ Era, Dies at 96
By Gotham Rex on February 23, 2021
She was a power broker in advertising’s glamour years, recruiting and fostering much of the industry’s biggest talent. Source: New York Times
Donald Kendall, Pepsi’s Chief During the Cola Wars, Dies at 99
By Gotham Rex on September 24, 2020
He faced off against Coke, wooed a ‘Pepsi generation’ and bought Frito-Lay, fast food chains and 7Up. Ever loyal, he downed a Pepsi for breakfast. Source: New York Times
DJ Jaffe, Ad Man Turned Mental Health Crusader, Dies at 65
By Gotham Rex on September 16, 2020
He pushed for passage of Kendra’s Law in New York, which mandates outpatient psychiatric treatment for patients deemed dangerous. It became a model for similar programs nationwide. Source: New York Times